About Pure Life

We at Pure Life endeavour every time to make a positive contribution to the local communities we serve, by delivering home care of the highest quality.

Our home care services now additionally cover the Swale region of mid-Kent, including the towns of Sittingbourne, Faversham and the Isle of Sheppey. Your family members and friends needing the best home care in these communities can now benefit from Pure Life’s individually tailored approach to gold standard home care provision.

Each of our person-led care plans is designed to enhance the quality of life of your loved ones, both physically and emotionally.

And there are personal development benefits all round. Carers who become part of the Pure Life team learn technical and life skills through their professional training, helping them become better carers and better people along the way.

And for the people we care for, they get to live their best lives: whatever age, and whatever challenges they may face.

Contact us today

Our Purpose

Is to support the people of Kent live healthier, happier and fulfilled lives for longer through compassionate caring, thinking beyond limitations, being human, and bringing joy to those we serve.

Our Values





Our Values





Our Vision

Pure Life is a people business. A business where colleagues are inspired to come to work every day knowing they have this amazing opportunity to bring joy to service users and team members alike.

A place where they feel cared for, respected, listened to, nurtured and valued. A place where they can grow as carers and people. A place where they can realise their full potential.

We provide exceptional levels of care, build relationships of trust and caring that are the foundations for a healthy community. Through our work we have brought joy to many people and will continue to do so.

Our work is driven by our guiding principles and focussed on caring and collaboration. We empower and support each other and our team is representative of our communities and their diversity. We build strong sustainable relationships that nurture growth.

Improving Lives one Person at a Time

We understand that we are a small presence in the universe but through lots of small acts we can change someone’s life moment by moment. It’s the small gestures that can make a big difference.

We embrace the emotional as well as the physical needs of our service users, their families and our colleagues. We listen and act. We engage their interests and learn from their experiences.

We notice when people are feeling a little ‘down’. We offer personal and professional support. We listen. We empathise. We show compassion. We look at the bigger picture and actively seek what people appreciate but wouldn’t necessarily ask for. Sometimes we need to hear beyond the words.

Our Guiding Principles

Like Caring for our Mum

Openness and Honesty

Kindness and Respect

We are one supportive team.

Constantly improving

A place to learn, grow and realise greatness

Thinking beyond boundaries

Delivering beyond expectations

Taking responsibility

Exceptional positivity

Having fun

Financial Competence

Our Guiding Principles

• Excellent Standards

• Great Place to Work

• Place to Learn & Grow

• Exceptional & Positive Team

• Caring for Each Other

• Openness & Honesty

• Financial Competence

• Active Part of the Community

The truth about care

It’s a funny thing, care. The more we give it to others, the more joy we feel in ourselves.

When we were young, our parents gave us the best years of their lives. Our elders fought for us in wars, told us their stories, and passed on their wisdom and their values.

They saw it as their responsibility. We repay that responsibility through our role as a carer.

We go to work knowing we’re lighting up people’s twilight days. Helping them embrace challenges with dignity. Allowing them the joy of striking new friendships, revisiting old passions, even mastering new technologies.

We’re realising their value. Helping them cry away old sorrows and laugh at new joys. To teach us all a little about the respect and dignity of the past. To talk with pride about their children and grandchildren.

In short, we’re abolishing loneliness. We also feel happy, fulfilled and liberated. All while doing something amazing. But it all starts with total belief in what we’re doing.

We’re carers. So let’s care, let’s really care….about everyone!